This CD cover gives off the feel off a dance genre. It uses conventions that are seen in many other CD covers.For example, it uses a square, bold font. This font could be described as loud and exciting which can also be applied to dance music so people are quick to recognise it when they see it. By using the colour white the title of the artist stands out a lot to the dark background and is notifiable to the audience.
The title of the album is in a smaller font, this allows the audience to see the album and pay more attention to it by looking at the artists name as they are more likely to be familiar with the artist than the title of the album.
The colour scheme is very eye catching and the use of green and black is a good scheme to choose as these colours are used in many dance music videos and CD covers. They stand out as bright colours which links in with the whole lively theme of dance music. There are circle patterns in the colours, this makes it appear as if they are colours coming from disco lights which connotes dancing (which links in with the dance genre).
About 80% of the CD cover is taken by an image of the artist. This, much like the title, allows the audience to become familiar to the album cover and pay more attention to it. The artist is placed facing straight forward in a close up shot. He has no expression in his face and seems to be looking quite serious, considering all the other conventions used and what they connote, this challenges the conventions of the genre. Instead of the artist looking lively, a more serious approach intrigues the audience as they don't know what to expect.
The use of lighting coming from different directions with colour connotes a night club atmosphere which connotes the genre. The lighting hits of the artists jacket but not his face, this adds to the lack of emotion in the artist.
The format of the album is very simple although if audiences were to look at it they would more than likely be able to tell it was a dance album as it meets some of the key conventions used in aspects of the genre.
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